Lire la vidéo sur francisca and his husband

Cuvée Francisca

LINDEMANS

Animation    Brand

Presenting Cuvée Francisca of Brewery Lindemans

 

Production & Script :  Lapino Albino

 

Images: Lapino Albino

The mission.

The Lindemans Brewery was celebrating their 200 year anniversary and for this occasion they created a special Lambic beer: Oude Geuze Cuvée Francisca.

 

To put this new anniversary beer in the spotlights they asked Lapino Albino to create an animation video to tell the story of the birth of the brewery.

 

The special demand was that the animation had to be in the style of the visual on the label of this new beer.

The creative proposal

Our illustrators created several images of the main Character ‘Francisca’ in different stages of her life in the style proposed with the label.

 

These visuals were then animated in a background with visuals that look like they are ‘engraved’.

 

The movement through time was symbolised with a camera movement which moves towards the spectator.

baby-franscisca
francisca teen

Lastly, we recorded the voice over with the one of the original Lindemans family brewers, Dirk Lindemans to have the most authentic feel possible.

 

The fact that he tells the story of his family heritage makes of this little film a family heirloom.

 

The starting story of the family Brewery Lindemans will live on for eternity.

 

Know-How

Tools

 

Voice Recording: Lapino Albino

 

Visuals: Lapino Albino

 

Post Production: Adobe After Effects

 

En bref

Lenght:  30sec

 

Time to produce: 2 weeks

 

People involved:  3 in-house

 

By-product: 2 translated versions and for each version a different pack shot.

 

Budget: 15k


Broadcasting

Offline:  in house & fair

 

Online: website and social network

 
Lire la vidéo sur Francisca