Film Corporate Tv-Ad Preroll Youtube 3D Animation
The creative proposal
The first project presented here is a 3D video designed for an advertising campaign. Verandair wanted to show that its retractable veranda offered all the comfort, regardless of the weather outside, the location where it is installed, or the time of day. The French voice of Morgan Freeman is an idea from our client. He wanted to take advantage of his reassuring and warm side.
To reassure its customers about the origin of its products, made in Belgium, we proposed a corporate image film. The human being plays a prominent role in this film, just as in the human-sized company.
Verandair is very attentive to its brand image. To strengthen its brand on the Belgian market, we proposed to make this TV advertisement showing the simplicity of using a veranda through the eyes of a family having lunch on a sunny day.
Finally, the last project below is a 3D video of a prototype veranda for the events and hospitality market.
All of the 3D projects presented here are built solely based on a construction plan.
Camera: Sony FS7 / DJi 4k / Balck magic cine
Lens: Canon EF 24/70 mm / Sigma 50mm macro
Editing : Davinci Resolve
Color Grading: Davinci Resolve
Post Production: adobe After Effects
3D modeling & rendering: Blender
Lenght: 30″ / 2’09 / 20″ / 50″
Time to produce: a couple of months
People involved: 5 in house
By-product: 10″ edit, square format for social media & languages translation
Offline: in house, showroom & fair
Online: website and social network. Tv advertising, facebook advertising, youtube preroll