Je Suis
Verandair
Film Corporate Tv-Ad Preroll Youtube 3D Animation
An audiovisual case study of Verandair.
Production & Script : Lapino Albino
Images: Lapino Albino
3D modeling and animation : Lapino Albino
Sound Mixing: Bubbles Sound
The mission.
Verandair is a long-time loyal customer of Lapino Albino. Throughout our collaboration, we have worked with their director to create a brand image, product advertisements, customer trust, and sometimes promotional 3D video before the release of a product.
Our vision for this company has always been to offer products that are most suited to the customer’s needs. The trust we have built over the course of our projects allows us to collaborate during the production process. This enables us to get the most out of the budget allocated for the project.
Being able to develop the audio-visual image of a client like Verandair allows us to explore our technical capabilities.
The creative proposal
The first project presented here is a 3D video designed for an advertising campaign. Verandair wanted to show that its retractable veranda offered all the comfort, regardless of the weather outside, the location where it is installed, or the time of day. The French voice of Morgan Freeman is an idea from our client. He wanted to take advantage of his reassuring and warm side.
To reassure its customers about the origin of its products, made in Belgium, we proposed a corporate image film. The human being plays a prominent role in this film, just as in the human-sized company.
Verandair is very attentive to its brand image. To strengthen its brand on the Belgian market, we proposed to make this TV advertisement showing the simplicity of using a veranda through the eyes of a family having lunch on a sunny day.
Finally, the last project below is a 3D video of a prototype veranda for the events and hospitality market.
All of the 3D projects presented here are built solely based on a construction plan.
Know-How
Tools
Camera: Sony FS7 / DJi 4k / Balck magic cine
Lens: Canon EF 24/70 mm / Sigma 50mm macro
Editing : Davinci Resolve
Color Grading: Davinci Resolve
Post Production: adobe After Effects
3D modeling & rendering: Blender
En bref
Lenght: 30″ / 2’09 / 20″ / 50″
Time to produce: a couple of months
People involved: 5 in house
By-product: 10″ edit, square format for social media & languages translation
Broadcasting
Offline: in house, showroom & fair
Online: website and social network. Tv advertising, facebook advertising, youtube preroll
